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Quick Cash In A Flash At Kranz Motor Sales

Krantz Motors Sales was a small used car lot selling common everyday vehicles located in Minneapolis, Minnesota at the intersection of West Lake Street and Garfield Avenue. None of the inventory is really noteworthy, although the ways this operation made its profit is.

There is a saying in the used car business that the day the profit on a used car is made is the day it is purchased. By buying inventory at the wholesale level or below, and waiting to sell it for a retail price is where the money is made. Kranz’s “Quick Cash In A Flash” sign gave them an opportunity to do just that and buy cars as cheaply as possible.

Share with us what you find of interest in the photograph courtesy of the Hennepin County Library.

23 responses to “Quick Cash In A Flash At Kranz Motor Sales

      • That pic(with the Plymouth with the trunk open).reminds me when with my brother we took his 42 Nash 600 to sell it with the right front fender in the trunk… .(the fender we have to take it apart cause was severy dented in a close encounter with a tree…haha).

  1. In the 3rd picture [2nd expandable photograph], parked in the lot, on the right and 3rd car from the back, is a 1942 BUICK.

  2. In Item 1 of 2, my guesses, a likely ’37 Pontiac Touring Sedan ahead of a possible ’36 version

    In Item 2 of 2, a ’41 Chrysler Windsor convertible on the corner dais, then a ’41 Nash, maybe a ’40 Chevy, a ’40 Dodge and a ’42 Buick Super or Roadmaster

  3. “We hate money”
    That right there tells me to get the hell out of there.Do not pass Go.Do not collect $200.Just get the hell out while you can.

  4. Wonder what year it was photographed?
    If the earlier responses are correct, it could have been during the war, accounting for the cars looking a bit tired.

    I still came see anyone in Minneapolis buying a convertible, awfully long, cold winters.

    I had a great uncle who owned a large TEXACO station downtown, I wonder if he knew the place?

  5. I believe he is trying to buy cars. We hate money (we want to give you some for your car). Cash in a Flash (sell us your car now).

    • Given that the Treasury rate back then would have been around 3%, the 4% rate quoted for an auto loan, especially from a fly by-night outfit like this, seems unreasonably low. I wonder what the catch was? Given that the “rate” was quoted in $s, not %, perhaps the term was less than a year, maybe three or six months?

      I’ve heard that many of the used car lots you see nowadays with the “No Credit – No Problem” and “Everybody Drives” ads make the bulk of their profit off the predatory loans they write to desperate buyers rather than on the cars themselves.

  6. A quick search of old newspapers indicated R.W. Krantz began operations in late 1943 or early 1944, but didn’t do well until 1946, advertising his cars were all priced below the OPA ceiling. However, he was soon charged with selling cars over the ceiling, and his classified advertising ended in the summer of 1947.

  7. In the third photo on the right of the display car is a 41 Nash. Could be one of the new 600’s so named for it’s theoretical range with a 20 gallon fuel tank at 30 mpg, and sporting the first full unit body construction in the domestic low priced field.
    Great photos once again David! Thank you!

  8. Kranz’s used car lot at the corner of West Lake Street and Garfield Avenue is now the parking lot for Dulono’s Pizza. Unfortunately the huge tree has been cut down (maybe a victim of Dutch Elm disease?).

    The 1936 Plymouth parked on the street should get a ticket for parking too close to a fire hydrant.

    • Notice the right rear wheel in up on a jack, apparently the driver parked there to change a tire . Perhaps he also went in to see if he could get some cash rather than change the tire.

  9. Little has changed in the car business. They quote prices and lease payments with the down payments in the smallest type and flashed by on TV so fast you cannot read. Lease payments are touted as low, but include large down payments or so called offers like military, college grad discount, and require that the buyer must qualify for all. Blah, blah, blah.

  10. Back in the 50’s I had a friend who had a lot like this- except no where near as fancy. No signs, no advertising, except word of mouth.. Specialized in “get through the Winter” cars , and cars that still had valid state inspection stickers . Cash only, no credit, (except to friends),. I b ought a 1921 Indian Single for $100, with only a control piece missing (which I easily made) His financial lingo was A Leaf ($100) or a Greenie ($20).

    Did he make money? He had a very nice late 20’s Buick Touring——-Oh yeah and a Dusenberg Touring in his personal collection , plus 20 or so rare or special motorcycles.

    Great guy. RIP GS

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